Rhett Blanchard knows a good deal when he sees one – and the Flow Buick-GMC of Greensboro general manager says his decision to donate funds to Greensboro Urban Ministry was one of those.
“We have donated money in the past to nonprofits where I feel like the money didn’t stay local or help people directly,” he said.
With Greensboro Urban Ministry, he knew the car dealership off of Bridford Parkway would have an immediate impact on the community.
Flow Buick-GMC’s monetary donation sponsored several client video testimonials, helping GUM show the community the complex picture of homelessness.
Blanchard said seeing those videos showed him his initial judgment about Greensboro Urban Ministry was right.
“It’s hard not to get emotional seeing changed lives,” he said.
The videos help both Greensboro Urban Ministry clients – past, current and future – as well as the general community, said Lane Harvey Brown, GUM director of development and communications.
“It’s inspiring for our clients to see how far they’ve come, and it’s an encouraging message to those still struggling that they can overcome the obstacles they face,” Brown said. “It also helps our supporters understand the change that they help make possible through their donations and volunteer time.”
Blanchard says the decision to donate to Greensboro Urban Ministry was not an isolated act of giving for the car company,
“That’s kind of a core value [of Flow Automotive Companies] – to make a difference in the cities where we do business,” Blanchard said.
Employees at the car dealership do a lot of volunteer work, Blanchard said, because the company offers to pay all employees spending a day volunteering in the community as though they had worked at the business as normal.
The company’s donations and other volunteer work, “that’s part of that [Flow Automotive] moral compass,” he added.